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A money back guarantee is essentially a simple guarantee that, if a buyer is not satisfied with a product or service, a refund will be made.

The money back guarantee was a major tool of early U.S. mail order sales pioneers in the United States such as Richard Sears and Powel Crosley Jr. to win the confidence of consumers.

See also

References

This article is licensed under the GNU Free Documentation License. It uses material from Wikipedia


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